I spent 13 years in editorial leadership at Business Insider, The Points Guy, and Engadget - building teams, shaping coverage, and designing the workflows behind $30M+ in annual revenue.
Now I help content teams systematize what I've learned.
Background
At Business Insider, I was deputy editor of personal finance, leading a team that published 15+ pieces per week and developing the editorial standards that kept quality consistent at scale. I also conceived and co-edited "The Road to Home," a service journalism series for first-time homebuyers that won a NAREE Silver Award.
At The Points Guy, I directed credit card editorial strategy that generated millions in annual revenue, and hosted YouTube content that garnered 500K+ views.
At Engadget, I covered consumer tech and managed coverage across global time zones, including producing the official Best of CES Awards live show.
I've also ghostwritten for Ramit Sethi's I Will Teach You To Be Rich, one of the largest personal finance brands in the creator space.
My approach
I combine editorial rigor with AI-assisted workflows to help teams publish faster without sacrificing quality. I've reduced editing cycles by ~40% using systems I built myself - and now I build them for clients.
I also built Notch, an AI-assisted resume tool that applies structured editorial logic to job applications. It's an example of how I think about AI: rules-based, human-validated, and designed to accelerate judgment rather than replace it.
I’m based in LA, probably spoiling my rescue dog Camilla, and always happy to talk editorial systems with anyone who cares about getting this stuff right.